You can tell when the economy takes a turn for the better – the wealthier citizens are the first to loosen up the purse strings and start living a little again. While overall, this optimism has yet to trickle down to the middle class, the top earners of the country are starting to let loose. What are they spending money on to let you know they’re rich?
From the tag inside to the bag you carry it home in, designer names mean everything. While some designers only start their items in the thousands, people are still boasting that they can afford them.
NEXT: THEY SEE ME ROLLIN’… THEY HATIN’
Mercedes and BMW sales are on the rise. The rich are paying anywhere from $37,000 on up to over $63,000 for the right to roll up in style. Fast, comfortable, and oozing with status.
NEXT: BABY GOT WHEELS
High Roller Stroller
Hot wheels aren’t just for mom and dad. Why would you roll up to the park in a Mercedes and then put your child in a humdrum stroller? Celebrities especially are opting for flashier stroller models with extras like iPod speakers and super easy conversions. Looking fantastic at a playground playdate has never been easier – or more expensive.
NEXT: UPGRADE ALL YOUR WHEELS
You can be a triathlete, or you can just look like one. Spend a ton on a fancy bike and anyone will believe that you can go far on it. Custom built bikes are climbing in popularity.
NEXT: DON’T GO OVERBOARD
Not only has international travel increased, but cruise ship vacations are on the rise. Air travel is SO last year. A 12-night stay in the Mediterranean on luxury cruise liner Celebrity Solstice costs $9,299 per person.
NEXT: FANCY JUICE
Wine sales are up – and not the box version. If you’re rich and ordering in front of your friends, you’ll want to choose a bottle that shows your exquisite taste and zest for life. The average price for a bottle of wine right now is $62.
NEXT: NOT FAUX EVERYONE
Fur Faux Everyone
Even though West Hollywood has banned all fur sales, it still seems to be a status symbol among those who can afford it.
NEXT: BREAKFAST, LUNCH, AND DINNER AT TIFFANY’S
Bling is in! High-end jewelry sales are up and it is again fashionable to sport sparklies from Tiffany & Co, Cartier, and Rolex… among others.
NEXT: WATCH THIS TREND CONTINUE
Who’s WATCHing You
It isn’t just the glitter and gold that catch the envious eye of poorer folk. A watch reveals that you have money to burn. No one really NEEDS a watch. You know you carry a phone and a multitude of other devices that just so happen to also tell time. However, a watch lets everyone know you don’t NEED to know what time it is, but you can find out if you wanna… and you’re kinda hoping someone will ask you.
NEXT: JOIN THE CLUB
Exclusivity is king. Golf, working out, tennis – all of these are fun. Know what’s even more fun? Knowing that the people you are playing with are on your level. Knowing that there’s people on the outside wishing they could get in? Even better. Besides, the extra amenities are worth the price, right?
NEXT: SMOOTH CHARACTERS
Smoothies Green With Envy
If you’re working out in an exclusive members only gym, you really need to seal the deal with a glowing green smoothie – just to be sure everyone knows how super healthy you are. Toss the mocha skim whatnot and grab a healthy juice on your way down the street. Spend that $10 on veggies and vitamins instead of calories and caffeine. It will show that you have the bucks AND the smarts. How else did you get so rich?
NEXT: LEASH CANDY
People are spending more and more on their fur babies. From gourmet food to spa visits, pets are living the good life. Besides having all the accessories, you’ll need to pick a fancy designer breed. (One that fits in your Louis Vuitton handbag, no doubt.)